All features

All features

To understand the impact of new media, you may want to evaluate the time you spend on reading a newspaper, watching series of live news or soaps on your TV and getting entertained by the radio while you drive? Compare that to the time that you spend with your mobile...

  • Storefront Design & Customization

    • Professional store design library of themes and layouts
    • One click theme and layout customization
    • Use a Microsoft Word like WYSIWYG (What You See Is What You Get) editor to edit web pages
    • E-commerce centric parametric web-part / widget library to ease the store design
    • Customized product showcase templates to display required product information as per the need of the category and merchandise
    • Create special pages quickly to create and promote festive, seasonal and event based collections
    • Change layout of individual pages to give different look and feel for special events

  • Easy Navigation with Dynamic Menus

    • Apply your own CSS/HTML styling to menus and insert them on any page
    • Personalized Navigation : Welcome, Sign in or Register, My Account / My Profile, Shopping Cart With items & Value ,Track Order
    • Multi-level category fly-out navigation menus
    • Navigation by product attributes, brand and price to ease the product discovery and locate the required product with intuitive clicks
    • Several product showcase areas as per the merchandising needs like featured, recently launched, top of the season, etc
    • Full text in-store keyword and faceted search
    • Refine the search with price, brand and product attributes
    • Popular search keyword cloud and recent searches
    • Side by side product comparisons with product prices, images, attribute information
    • Pull down menu to give an professional and ease of use navigation
    • Tab navigation menu to better presentation and display selected menu

  • Catalogue & Product Management

    • Multi-Level Category and Subcategory
    • Predefined ready to use Category Attributes ( Only Martjack Repository Categories )
    • Ad-hoc Product Collection and Grouping
    • Create as many as possible categories depending your web store product range and add products to them
    • Embed videos ( You Tube / Vimio / Scribd )in product description
    • for each product SKU code as an unique identifier in the catalogue
    • Global Product Variant Properties to reuse in the store
    • Product Based payment and shipping options
    • Payment options enabled let you control the mode of payment available for the product.
    • Manage product Variant Level Pricing and Inventory
    • Define a sequence to variants  and display on web store front
    • Multi scale Product Zoom-in to display very large images in sliced format with faster downloading
    • Tool for creating multi scale file for deep zoom images
    • Add additional images to each products
    • Display thumbnail images on product page on web storefront
    • Display variant swatch images on product page
    • Sequence swatch images to display on store front
    • Change large images on click of swatch images on product page
    • Define additional custom content type to add images with ad-hoc sizes
    • Display images with ad-hoc sizes in product showcases
    • Catalogue Bulk Management tool to update data faster using excel sheet
    • Product Activation and Deactivation dates
    • Specify cost price and see profit reports
    • Fully WYSIWYG editor for description
    • Restrict consumer to buy Minimum product quantities in a single order
    • Downloadable and digital products
    • Add and assign brands/manufacturers
    • Specify product weight for live shipping quotes
    • Enable free shipping on a per-product basis
    • Choose if a product is taxable or not
    • Market price and selling price for each SKU
    • Mention cost price against each code
    • Show or Hide price on product page
    • Product note can be used for writing memos and remarks for your consumption.
    • Upload and manage product images, files and folders through file manager section.
    • In file manager you can upload multiple images in a batch using zip.
    • Change prices of your catalogue by using mass update tools like by percentage increase and decrease the prices or absolute value.
    • Re-assign products to another category when deleting categories
    • Deactivate products and it get removed from web storefront
    • Activate products to display on web storefront

  • Content Management

    • Creating new pages and blog posts is simple. You can create as many pages or blogs as you like.
    • Content pages will let you reach out to your customers and give them more information about your online store.
    • Blog posting module - A blog is very useful for communicating with your customers and is an incredibly powerful promotion tool.
    • Display RSS feeds from other sites to keep updated data on your site
    • Easy-to-use WYSIWYG editor
    • Drag & drop category assignment
    • Create and display banners and promotions on the content pages
    • Manage Document Repository for downloading brochures, policies etc
    • HTTP redirection module to redirect the changed URLs to avoid http error on your site
    • Create RSS channels and publications to give an updated information about products/ promotions to the consumers
    • Display the photo gallery form Flicker on your site
    • Create ad Hoc form to take information from consumer and save in database or get a email notification

  • Inventory & Stock Management

    • Minimum Order Quantity to restrict consumers to buy minimum number of products in one order
    • Net Inventory show current inventory available in the store
    • Reserve Quantity to block the stock for special orders which are not coming from web storefront
    • Re-order stock level - Set  stock level per product to display the products in stock replenishment
    • Pre Order or Back Order with Stock Available Date allows to take the orders even stock is not available
    • Stock Alert Quantity to send alerts to inventory manager if product inventory reach stock alert quantity level
    • Extensive Stock Report to display stock available bases in SKU search, categories, attributes
    • Create and Manage Purchase order to suppliers
    • Receive delivery notes/challan to manage deliveries in stock
    • Book Stock against delivery notes
    • Disable purchasing when no stock
    • Stock movement facility to move the stock with stock in or stock out options for missing, found, internal purchase etc
    • Bulk update inventory levels
    • Stock Replenishment displays list of product for which stock is below re order stock level

  • Payment Gateways & Checkout Process

    • Integrated with popular payment gateways throughout the world like CC Avenue,  EBS, HDFC, ICICI, EPDQ, HSBC, AMEX, RBS, Sage Pay, HSBC, Axis, MIGS ,Bill Desk
    • Offer Cash on Delivery based on your logistic preferences and business rules.
    • Enable traditional payment modes like Cheque DD and Bank payments.
    • Offer PayPal as a separate payment gateway
    • Provide parallel option to the home delivery by enabling Pick up at your Store facility.
    • Update the quantities of items added earlier to the cart
    • Display the cart prominently on all pages and sections for a prompt checkout
    • Single page Express checkout system with automatic user account creation and guest checkout.
    • Prefilled billing and delivery address for the registered user accounts
    • Mechanism to retrieve the password in-case user has forgotten it
    • Print order receipts from web storefront
    • Order status updates and tracking
    • Order history and customer account tool for the registered user

  • Order Management

    • Complete workflow of order life cycle
    • ‘Cash On Delivery'  facility to dispatch the orders
    • ‘Cash On Delivery' integration with 'Aramex’ Courier for selected Indian PIN codes
    • Track and Authorize Orders for Offline payments received by Cheque/DD or Bank transfer
    • Update order status to customers by SMS, Emails based on events
    • View payment pending orders received on the store by date and payment type
    • Authorize the payment pending orders on receipt/confirmation of the payment.
    • Edit payment pending order and send a link to user for payments for payment pending orders
    • View Stock pending orders list within date range, payment type
    • Process Stock pending order as soon as stock is available in the store and make them ready for shipping
    • View order details with customers billing and shipping address
    • View cart details in orders like, product title, SKU, quantity purchased, promotion discount applied, discount vouchers used etc
    • Display consumers IP details with browser information
    • Logs for each event of order with date and system generated message
    • Record notes/comments logged by merchant in order details
    • Record comments logged by merchant for consumer against each order
    • Display comments logged by merchant for consumer in order details in my accounts section
    • List ready for shipping order by Order number, date and product
    • Print delivery addresses to use for dispatches with courier service providers
    • Enter shipping details with fulfilment service and docket number
    • Cancel orders if payment not received or payment received but fraud user
    • Auto email and SMS notification to the customer on order dispatch with customization.
    • Auto email and SMS notification to the customer on order delivered with customization content as per need
    • Auto email and SMS notification to the customer on order cancelation with customization content as per need
    • Search and track order by order status, order number, date and customer name, check out type, product title.
    • Transfer order to the nearest store where the item is available in stock to deliver it,  for   web store with multiple offline stores
    • Manage the in-store Pick Up orders through separate work flow.
    • Inform consumer about package is ready for in-store pick up
    • Deliver products in-store with valid identifications of the consumer
    • Print Invoice formats ( editable  ) Templates to cater design need for putting logo, displaying regulatory information like TAX information CST etc
    • Print Dispatch Formats  ( editable )Templates  to cater design need for putting logo, displaying return policy information
    • Edit shipping address of the order in case customer request to change in shipping  address
    • Integration with premier logistic providers to generate dispatch notes with AWB / Docket number.
    • Automated batch files to courier companies to pick up the dispatches
    • Integration with courier APIs to get real time status of order dispatch
    • Export orders to excel files and CSV formats
    • Report of number of visitor, converted order, drop order ratio etc
    • New order notifications via email, on your mobile phone with SMS messaging
    • Punch new orders from backend tool for orders over phone, direct sale and partner enquiries
    • Send invoice payment links through emails to your customer and enable to pay online.

  • Order Refund / Exchange Facility

    • Refund full or partial amounts to the customer
    • Return / exchange orders in case of size mismatch, wrong product delivered, product got damage during delivery
    • Create new orders for exchanged returned products
    • Amend inventory back in the stock on return and refunds on case to case basis
    • Refund / Return can be done before and after dispatches
    • Record logs of return process for audit

  • Lead Management

    • Capture leads through different Specialized lead generation options (call for actions)
    • Leads through predefined call for actions like get a Call, reserve and visit store, request for price
    • Create a  new “call for action” through an XML based form editor
    • Map the form fields (  XML based ) to lead database fields
    • Leads supported with automated email and SMS with customized content
    • Manage the lead workflow through set of statuses ‘Pending’, ‘Initiated’, ‘Converted’, ‘Invalid’ or ‘Rejected’
    • Manage leads and log conversations done with consumer to handle the leads better control
    • Generate lead reports with date filter, lead status etc

  • Shipping & Tax Management

    • Fully Customizable Shipping  and Tax Table
    • Configure shipping charges based on total cart price
    • Configure shipping charges based on individual product weight
    • Configure shipping charges based on per item, irrespective of weight or price
    • Configure shipping charges in slabs for per item or weight
    • Configure shipping charges based on shipping modes like express delivery, standard delivery
    • Configure Shipping in selected jurisdictions
    • Configure shipping charges based on  Shipping jurisdictions
    • Restrict Shipping to certain Countries , regions or jurisdictions
    • Offer Free Shipping on selected products or above some cart value
    • facility to add additional handling fees for total order Or per Item
    • create tax categories like VAT, Octroi
    • Tax charges configuration based on tax category and tax jurisdictions
    • Configure and display tax rates on storefront
    • Display product prices inclusive of tax or exclusive of tax on store front
    • Configurable Cash on Delivery options at product level
    • Integrated with courier companies like ARAMAX ( India ) and UPS ( USA and UK ) for real-time shipping charge calculation
    • Shipping and Tax displayed on invoices

  • Import & Export Options

    •  Import / Export catalogue and stock data through familiar office excel sheet
    • Define merchandising associations (similar or cross sell items and accessories / up sell) through batch import.
    • Bulk import tool for product definitions through attributes
    • Define the product content links from the site content repository through familiar excel interface.
    • Export site users and membership data in excel sheets.
    • Import excel tool - create or migrate the new users from external systems.
    • Upload order updates like shipping AWB / docket and dispatch date
    • Download subscribed users for a particular email campaign / mailing list for bulk email tools.
    • Upload unsubscribed Email addresses or bounced emails from bulk email tools for reconciliation.

  • Site Search

    •  Catalogue based Text search
    • Option to choose categories in faceted search
    • Display multi level faceted search as per configuration
    • Refine collection with Category, Attributes and Prices
    • Shop by category filtration to display more accurate data
    • Shop by brand filtration to display more accurate data
    • Shop by price filtration to display more accurate data
    • Search content in pages
    • Submit all the searched strings with category to Google analytics
    • Popular Searches keyword cloud from Google analytics
    • Recent Searches done by the consumers on the site
    • Add a site search bar to your site in seconds

  • Search Engine Optimization

    •  Search-engine friendly page urls for category page
    • Search-engine friendly page urls for brand page
    • Search-engine friendly page urls for product page
    • Search-engine friendly page urls posts/blogs
    • Use  of content heading tags (like H1...H6) to help crawlers read the section titles and create page ranks
    • Targeted and Customizable Title tag and meta properties like keyword and description
    • Image Alt-text with automated keywords from the related data held in catalogue and CMS database
    • Automatic site-map creation, required for search engine submissions
    • Redirect non WWW traffic to WWW urls
    • Setup 301 redirects to handle cached pages in search engines more efficiently
    • Major CSS style sheets and JavaScript libraries are separate from  on-page HTML mark-up
    • Create your own meta data tags and easily add them to any web page
    • Search engine feed also includes every catalogues and products (eCommerce only)
    • Integrates with Google/Yahoo/Live sitemap. A daily feed of all content within website is produced for maximum exposure in the search engines

  • Customer Communication & Engagement

    •  Product Comparison help consumer to take a decision faster by comparing products
    • Wish list to add products so by in future
    • Consumer can have public wish list which can be visible to friends
    • Consumer can have private wish list which can be visible only to him
    • E-mail a Friend and Share A Product allows consumer to invite his friend and have look at the products
    • Product Rating and Reviews will help consumer to understand more about the product with actual users
    • SMS and Mails on different order events
    • Discussion Threads allows consumer to discuss about the product and know more from the experts
    • Personalize your communication with the customer by setting up your own sender ID
    • SMS Preferences for user defined events like registration on store check out and price alerts etc.
    • Configure Mails on different events like registration, order confirmation and cancellation, shipment dispatch
    • Configure Mail template using dynamic tags
    • Customized Gift message and on demand delivery date

  • Social Media Marketing

    • Rating and Reviews allows consumer to rate the product  and its share its reviews to other consumers
    • FConnect allows consumers to link the facebook user with web storefront user. 
    • FConnect allows consumers to see his facebook friends list with who has liked to products
    • FConnect allows consumers to see what his facebook friends are doing on the web storefront
    • Social bookmarking for viral publishing of the link.
    • Facebook "Like" buttons on product pages
    • Facebook "Like" buttons on comments, reviews, replies and discussions
    • Share products on 20+ social media sites via Add This button
    • Create any number of Discussion threads for particular Product / Post ( Blog Entry )
    • Set moderation level on new comments / replies

  • Merchandising for Conversion

    •  Cross-selling allows to display similar products on product page and give an option to consumer to choose from multiple products and help him a influence to zero down on a product
    • Manual cross sale association for individual products
    • Manual cross sale association based on categories
    • Intelligent  and automated logic to display products in cross same based on category brand
    • Up-selling allows to display accessories or compliment product  and helps to increase the cart value
    • Manual configuration of up sale products
    • Recently viewed items displays the products consumers has just visited , its helps in easy navigation to see which products he has already viewed
    • Product spotlights to display product prominently on home pages or any other pages to promote
    • Featured categories can be promoted on any pages to highlight the categories
    • Promotional banners can catch the eyeball of the consumer and attract him
    • Create Customer groups bases on their profile and add use in promotions or mailing lists
    • Product comparisons helps consumers to compare the products and choose one to purchase hence helps to convert into orders
    • Editorial Reviews displays expert reviews and influence consumer to purchase the products

  • Marketing & Promotions

    • Google Analytics integration to get exact analysis of the consumers behaviour on the web storefront
    • Incentivise specific products or categories /groups of products with offers and discounts on product listings and showcase areas.
    • Define Buy one and get one OR buy two of a kind and get free on another category product
    • Define discounts based on the total cart value.
    • Define or pass discounts in shipping costs based on particular shipping modes or state of the cart.
    • Capture email addresses of casual visitors through tools like newsletters and promotion subscriptions.
    • Manage captured email addresses by creating task / campaign specific mailing lists.
    • Create  and Manage different type of RSS Publications
    • Define RSS Feeds for auto-publishing updates of your catalogue.
    • Voucher as Discount or Gift Vouchers
    • Create voucher to give discount on all products or selected products or categories
    • Create voucher to give amount base discount or percentage base discount
    • Allows to generate voucher code from system
    • Allows to give customize voucher code as input while creating vouchers
    • Create voucher to use single time or multiple times
    • Create voucher to used by specific user on the web storefront
    • Create voucher to used by any users who has the voucher code
    • Plug your store to the Affiliate Marketing networks like Shoogloo, DGM, Trade Doubler
    • Publish your products to Google product search with integration for Google Merchant centre
    • Track your PPC campaigns using Ad-words sales tracking integration.
    • Integrated with third party loyalty programs like I Mint / My Card.
    • Create customised loyalty program
    • generate loyalty program levels as silver, gold etc
    • Generate unique loyalty program card numbers
    • Allocate points for events like registration, ratings or orders
    • Digital Coupons  download and redeem at offline store
    • Integration with Google apps.
    • Track cart Abandonments to negotiate and convert otherwise dropped transactions
    • Integration with HTML Based third party tools like chat widgets, hit counters, ad-sense, etc.

  • Market Place & Drop Ship Supplier

    •  Create drop ship supplier with their own admin login
    • Supplier can use their own admin login to manage and upload stock and product information.
    • Market place is able to select and approve the products to be listed on their store.
    • Market place can define mark ups for cost price (suppliers selling price) to calculate prices for his store.
    • Able to choose whether order payments processed through central PG or individual supplier payment gateway.
    • Checkout process creates separate orders for each of your supplier.
    • The generated orders are drop shipped to the supplier.
    • Suppliers can manage order dispatch from their own logins.

  • Customer Database Management

    •  Grow your customer database every time your customers enquire or interact with your website
    • Define additional data fields and profile attributes for the user data
    • Customize your registration forms with custom templates.
    • Keep a history of all past customer enquiries
    • Enable customers to opt in to promotional mailing campaigns while in registration or checkout flow.
    • Enrol customers directly to mailing lists right from membership dashboards and tools
    • Allow customers to view their past orders via storefront My Account section
    • Import and export customers from CSV file
    • Create new customer accounts right from the admin panel to capture phone enquiries
    • Search registered members / users list using Name, Mobile no, email.
    • Filter user lists as per the last login and registration date
    • Create customer groups
    • Move customers between groups
    • Create private circulation stores by creating members only access using front login page.

  • Multi Currency Support

    • Define additional currencies for your store.
    • Change currency at any step during the shopping flow or navigation
    • Get current updated currencies conversions factors from authentic sources
    • Define conversion factor to calculate and change the prices on go.
    • Track your users, based on IP Address and its original country associate currency at user level.
    • Map currencies to payment gateway, accordingly it displays payment gateways on web storefront

  • Multi store management

    • Set up and provision stores for your franchisee/dealer network
    • Create and Manage your franchisee network through groups
    • Maintain consistency of your franchisee store front network through Layout and theme Authorization
    • Syndicate product information from the central catalogue with reserving rights to modify product mark up price, form and feature.
    • Grant/Deny access to your central product catalogue to particular dealer/franchisee store 
    • Restrict catalogue addition as per the structure and norms of your dealer/franchise store
    • Report and Involvement in Leads received in complete network- Share customers between stores allowing a single customer registration to access multiple stores.
    • Transfer Orders to fulfilment  centre and monitor its progress and reports
    • Allocate/purchase SMS credits to the sub-store, monitor their SMS Usage
    • Monitor web traffic to all the stores in network through Web Analytics
    • Accept/Deny reviews and ratings received through all the store network and syndicate reviews received in one store to all the stores
    • Monitor membership data of registered users through all the stores
    • Enable single sign on member account across your micro sites.

  • Drag and Drop Designer

    • Powerful browser based drag and drop page builder.
    • Design the page with retail centric web part libraries.
    • Drag web parts around the page to sequence as per your customization requirements.
    • Add single click Videos, images, photos and flash media.
    • Add products and product showcases to create the merchandising areas for featured
    • Product Showcase display multiple product with paging and sorting functionality
    • Product showcase with configure and display attribute data of products taken dynamically
    • Change the look and feel of the each showcase with showcase templates
    • Display or hide prices of MRP or web price from showcase templates
    • Display you save option in product showcase
    • Display products in grid view or list view based on catalogue requirements
    • Showcase Column to display one  products at a time in  a in showcase control
    • Product Column to display the products title list for the selected featured products
    • Multipurpose Box to display any kind of ad-hoc HTML, content, Images in the storefront
    • Image Column to display images promotional banners on the web  storefront pages
    • Category Menu allows to display the selected categories in a menu that can be used at multiple pages for navigation
    • Page Menu allows to display the selected categories or ad-hoc link a for navigation which can be configured for all content pages
    • Product Search controls is a advance product discovery tool to search product by category, brand or keyword and within a price range
    • Store Locator control list the store for chain stores and allows navigation to other web stores in the same chain created on Martjack
    • Log-in control can be used to allow login from any page to consumers
    • Document Control allows to download the document from document library like price list, site brochures, media articles etc
    • Photo Gallery controls can display the images form Flicker website on the web storefront
    • Form Control can be used to collect information from consumers like feedback form, complaint forms etc
    • Coupon/Promotion control to download the digital coupon on web storefront
    • Refine Search control used to filter the product and do the product discovery based on intuition click, by selecting category, brands, attributes, variant and price ranges
    • Map control used to locate the physical store on Google map on the storefront.
    • Mailing List control collects the email subscription for newsletters, or email promotions campaign
    • RSS Feed Reader to display the RSS feeds from other portals or feed services on web in storefront
    • Post list controls displays posts or blog summaries on storefront which can be navigated to actual blog or post details.

  • Offline Deal

    • Add deals to display on storefront.
    • Assign Token price to be collected online to offer deals
    • Start time and End time so that deal can be activated in specific durations
    • Display timer on store front to show time left to deal to closed
    • Display actual amount to be paid in offline store
    • Create Fulfilment services to create deal voucher code once deal is purchased
    • Redeem deal voucher codes at offline store
    • Add Location for the deals
    • Stock allocation to location for each deals
    • Predefined content  types like Overview/How it works/Terms and conditions to display in deal
    • Express checkout/ single page checkout for deals so that consumer can get the deal in minimum time.
    • Deal presentation through extended showcase which displays deal data in tabs

  • Reporting Tools

    • Site traffic and Analysis
    • Bandwidth Usage Reports
    • Track usage for any product or on an aggregate basis
    • Report on top Catalogues and Products. By amount or quantity sold
    • Report on Discount Codes and redemption
    • Cart  Abandonment to list the users who a added products to cart but some reason they did not able to complete the transactions
    • Order run Rate to display best selling products in a particular duration
    • Voucher and Coupon Usage
    • SMS Usage to display SMS uses in a given time frame
    • User wise Order History
    • Lead Reports to display the leads in a given time frame and its status
    • Total stock reports to display current stock with total of variant products
    • Full Stock Reports to display stock current stock with variant stock
    • Sales report to display SKU wise sales in a given durations
    • Retrospective report to display the stock on any given day
    • Stock movement report to display all the IN and OUT operation of products from day one
    • Stock Replenishment report to display the stock which needs to be replenished.
    • Daily sales report  to display sales with conversion ratio with visited user
    • Monthly Sales report to display monthly sale with conversion ratio with visited user
    • Monthly Sales report to display monthly sale with conversion ratio with visited user

  • Hosting & Security

    • Operating from a state of the art, enterprise grade cloud data centre
    • Firewall and perimeter security
    • Monitoring for critical parameters like CPU/Memory/disk usage
    • 24*7 Trouble shooting and managed all data centre operations
    • Load balanced web servers
    • Backed by the reliability and speed of MySQL databases with highly scalable replication cluster
    • Automatic Backups - We run automatic backups to ensure your online store's data will always be safe and sound.
    • Unlimited Bandwidth - We want to see you have as many customers as possible. If your online store gets a lot of visits you will never see a huge bandwidth bill from us. Your bandwidth is always included as part of your plan.

  • Administrative Tools

    • Domain booking facility is available in the merchant’s admin panel.
    • Create additional users to manage and operate your online store.
    • Helps to create and configure Google apps and its integration with web site
    • Define the access rights for the store operators using predefined roles.
    • Activate and deactivate site with single click.
    • Streamlined dashboard showing you vital information each time you log in.